Gross Margin Expansion
Gross margin expanded 230 basis points to 74%, driven by PRGP benefits, despite significant volume deleverage.
Market Share Gains
In the second half of fiscal '25, the company gained prestige beauty share in China, Japan, and the U.S., with brands like La Mer, TOM FORD, and Estée Lauder fueling share gains.
Online Sales Growth
Online organic sales growth accelerated from low single digits in the first half to mid-single digits in the second half, reaching 31% of reported sales for fiscal '25, an all-time record.
New Consumer Acquisition
The company increased consumer-facing investments, resulting in high single-digit retail sales growth in Mainland China and strategic expansions in online and physical retail channels.