Rival is a leading white-labeled engagement platform that enables teams, leagues, and brands to create their own digital arcades featuring tournaments, social contests, loyalty rewards, and actionable data. The platform enhances fan engagement through a comprehensive suite of competitive formats, working with prominent partners such as the New York Giants, New Balance, and Coca-Cola to foster community, capture valuable data, and drive loyalty. With its recent acquisition of Shake, Rival expands its offerings to include dynamic, mobile-first formats that appeal to Gen Z audiences, further strengthening its position in the sports and entertainment sectors.