Very Small And Shrinking RevenueTTM revenue of roughly $0.54M and ongoing decline indicate minimal scale and weak market traction. A small, shrinking top line limits operating leverage, constrains investment in distribution and product development, and makes achieving sustainable profitability materially harder.
Negative Gross Profit / Selling Below CostNegative gross profit means core products are currently sold below cost, showing fundamentally unsound unit economics. Without structural changes to pricing, sourcing or production, the company cannot generate margins to cover overhead, forcing persistent external funding or business model changes.
Highly Stressed Balance SheetNegative shareholders' equity combined with rising debt creates a structurally weak balance sheet that limits financing options. This increases refinancing and dilution risk, restricts the ability to invest in scale, and raises the probability of distress or restructuring absent sustained profitability.