Business StrategyThe company also introduced phase two which includes rightsizing the business for its new growth profile, eliminating structural costs, and re-branding the airline with a more premium experience for its customers.
Commercial StrategyManagement has made significant changes to the commercial strategy, removing cancellation fees, adding bundled travel packages and focusing on improved customer service.
Cost ManagementLower network capacity should help drive improved unit revenue outcomes and, with the announcement of pilot furloughs, relative costs should also improve.