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Adslot Ltd (AU:ADS)
ASX:ADS
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Adslot Ltd (ADS) AI Stock Analysis

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AU:ADS

Adslot Ltd

(Sydney:ADS)

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Underperform 15 (OpenAI - 4o)
Rating:15Underperform
Price Target:
The overall score is primarily driven by severe financial challenges faced by Adslot Ltd. The company shows declining revenues, persistent losses, negative margins, high leverage, and negative cash flow, which collectively highlight significant operational inefficiencies and liquidity issues. There are no available technical, valuation, or earnings call data to offset these concerns.

Adslot Ltd (ADS) vs. iShares MSCI Australia ETF (EWA)

Adslot Ltd Business Overview & Revenue Model

Company DescriptionAdslot Limited, together with its subsidiaries, engages in the trading technology and services businesses in Australia, Europe, the Middle East, Africa, the Americas, and internationally. It offers Adslot Media, a media trading technology platform that enables advertisers and publishers to trade premium display advertising directly; and Symphony, a workflow automation technology for media buying agencies. The company also provides Webfirm, a digital marketing service that includes website design, hosting, search engine optimization, search engine marketing, and social media marketing services. It serves agencies and brands, publishers, and integrated tech partners. The company was formerly known as Webfirm Group Limited and changed its name to Adslot Limited in December 2012. Adslot Limited was incorporated in 1975 and is headquartered in Melbourne, Australia.
How the Company Makes MoneyAdslot Ltd makes money through its ad trading platform by charging transaction fees on the advertising buys executed through its system. The company generates revenue by facilitating the connection between advertisers and publishers, allowing for more efficient and transparent ad transactions. Key revenue streams include the fees collected from each transaction processed through their platform and potential subscription fees for advanced features or premium services. Significant partnerships with major advertising agencies, publishers, and technology providers enhance the company's market reach and contribute to its earnings.

Adslot Ltd Financial Statement Overview

Summary
Adslot Ltd exhibits significant financial challenges across all verticals. Declining revenues, persistent losses, and negative margins indicate operational inefficiencies. The balance sheet reveals high leverage with negative equity, highlighting potential solvency issues. Cash flow metrics underscore liquidity challenges, with consistent negative cash flow. Overall, the financial health of the company is precarious, demanding strategic restructuring to avert potential risks.
Income Statement
20
Very Negative
Adslot Ltd has been experiencing declining revenues and persistent losses over the years. The gross profit margin is negative, indicating that cost of goods sold exceeds revenue, which is a critical issue. The net profit margin is also negative, showing consistent net losses. The EBIT and EBITDA margins are deeply negative, reflecting challenges in covering operational costs. Revenue has declined from 2020 to 2024, indicating poor growth trajectory.
Balance Sheet
15
Very Negative
The company's balance sheet shows a negative stockholders' equity, highlighting potential insolvency risks. The debt-to-equity ratio is not calculable due to negative equity, but liabilities exceed assets, indicating high leverage. The equity ratio is negative, showing a weak financial position and raising concerns over the company's financial stability. Cash reserves are low relative to liabilities, further stressing liquidity concerns.
Cash Flow
10
Very Negative
Adslot Ltd is generating negative free cash flow, indicating more cash is being spent than received, with deteriorating cash flow trends. The operating cash flow is consistently negative, suggesting issues with generating cash from operations. Free cash flow to net income ratio reflects poor cash conversion, exacerbating concerns over cash sustainability.
BreakdownDec 2024Dec 2023Dec 2022Dec 2021Dec 2020
Income Statement
Total Revenue8.44M8.92M10.51M8.22M9.79M
Gross Profit194.87K-3.29M-296.00K-4.37M-2.82M
EBITDA-7.75M-8.36M-719.00K-2.68M-12.68M
Net Income-10.70M-12.08M-4.65M-6.28M-16.62M
Balance Sheet
Total Assets7.09M15.01M25.20M25.59M26.26M
Cash, Cash Equivalents and Short-Term Investments3.15M2.87M5.95M6.83M6.16M
Total Debt608.20K1.67M2.16M1.93M2.01M
Total Liabilities8.66M9.06M8.57M8.32M6.98M
Stockholders Equity-1.56M5.95M16.64M17.28M19.28M
Cash Flow
Free Cash Flow-3.37M-4.80M-5.80M-3.41M-7.95M
Operating Cash Flow-658.89K-1.60M-2.29M-293.19K-3.38M
Investing Cash Flow-2.00M-2.28M-1.62M-1.78M-4.29M
Financing Cash Flow2.95M519.45K2.83M2.97M5.56M

Adslot Ltd Peers Comparison

Overall Rating
UnderperformOutperform
Sector (61)
Financial Indicators
Name
Overall Rating
Market Cap
P/E Ratio
ROE
Dividend Yield
Revenue Growth
EPS Growth
48
Neutral
AU$7.67M-0.388.64%-19.82%
45
Neutral
AU$19.00M-2.89-3.43%-40.65%
15
Underperform
AU$5.32M-1475.60%-33.66%75.76%
61
Neutral
$37.18B12.37-10.20%1.83%8.50%-7.62%
* Technology Sector Average
Performance Comparison
Ticker
Company Name
Price
Change
% Change
AU:ADS
Adslot Ltd
AU:DWG
IXUP Ltd.
0.08
-0.22
-73.33%
AU:ASV
Asset Vision
0.04
0.01
33.33%
AU:AMX
Aerometrex Ltd.
0.20
-0.12
-37.50%
AU:BEO
SkyFii Limited
0.22
-0.08
-26.67%
AU:TAL
HSC Technology Group Ltd.
0.09
-0.01
-10.00%

Adslot Ltd Corporate Events

Adslot Ltd Announces Cessation of Incentive Options
Jul 31, 2025

Adslot Ltd announced the cessation of 12,750,000 incentive options due to the lapse of conditional rights, as the conditions for these securities were not met or became incapable of being satisfied. This development may impact the company’s capital structure and could have implications for stakeholders, as it reflects on the company’s operational adjustments and strategic focus in managing its securities.

Adslot Ltd Expands Digital Advertising Platform Amidst Financial Improvements
Jul 25, 2025

Adslot Ltd reported significant developments in its StoreFront business unit, with the activation of digital advertising sales platforms for major clients like Rakuten Viber and Goldvertise. The company is expanding its market reach with new launches in several countries and partnerships with prominent media organizations. Financially, Adslot recorded a Total Transaction Value of $148.9 million for FY25, with a Monetised Transaction Value of $26.5 million. Despite a decrease in cash receipts from customers in the June quarter, the company achieved substantial cost savings, leading to improved cash flow management.

Adslot Ltd Announces Change in Director’s Shareholding
Jun 13, 2025

Adslot Ltd has announced a change in the director’s interest notice, specifically concerning Andrew Dyer. The change involves an off-market transfer of 50,000,000 ordinary shares, resulting in a reallocation of shares held indirectly through various entities. This adjustment in shareholding does not appear to have been conducted during a closed trading period, indicating compliance with trading regulations.

Adslot Ltd. Announces Proposed Issue of Securities
Jun 3, 2025

Adslot Ltd. has announced a proposed issue of up to 5,000,000 unlisted options as part of a new placement or other type of issue. This move, set to take place on June 4, 2025, is aimed at enhancing the company’s capital structure and potentially increasing its market presence. The announcement signifies a strategic step for Adslot Ltd. to bolster its financial standing and operational capabilities, which could have implications for its stakeholders and market positioning.

Adslot Ltd Announces Change of Address
May 5, 2025

Adslot Ltd has announced a change in its registered office and principal place of business, moving its registered office to Carlton, VIC, and its principal business address to Chifley Tower, Sydney. This change reflects the company’s ongoing operational adjustments and may influence its logistical and strategic positioning within the industry.

Glossary
BuyA stock rated as a "Buy" is expected to perform better than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock is likely to deliver higher returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
HoldA stock rated as a "Hold" is expected to perform in line with the overall market or a specific benchmark. This rating indicates that the stock is neither particularly compelling nor unfavorable for investment. Note: This is not investment advice; please consult a financial advisor before making investment decisions.
SellA stock rated as a "Sell" is expected to perform worse than the overall market or a specific benchmark over the near-to-medium term. This rating suggests the stock may deliver lower returns compared to other stocks in the same sector or market index. Note: This is not investment advice; please consult a financial advisor before making investment decisions.

Disclaimer

This AI Analyst Stock Report is automatically generated by our AI systems using advanced algorithms and publicly available financial, technical, and market data. While the information provided aims to be accurate and insightful, it is intended for informational purposes only and should not be considered financial advice. Any content created by an AI (Artificial Intelligence) system may contain inaccuracies and/or contain errors. Investing in stocks carries inherent risks, and past performance is not indicative of future results. This report does not account for your personal financial circumstances, objectives, or risk tolerance. Always conduct your own research or consult with a qualified financial advisor before making investment decisions. The analysis and recommendations provided are based on historical and current data and may not fully reflect future market conditions or unexpected developments. Neither the creators of this report nor its affiliated entities guarantee the accuracy, completeness, or reliability of the information presented. Use this report at your own discretion and risk.Date of analysis: Apr 08, 2025