Record financial results and margin expansion
Grupo Bimbo delivered record levels of sales and adjusted EBITDA in 2025; company-level adjusted EBITDA margin expanded by 30 basis points to 13.9% (annual), described as the second-highest annual margin in company history.
Strong Mexico performance
Mexico achieved 4.8% sales growth in Q4 (all-time high for a fourth quarter) with Q4 adjusted EBITDA margin expanding ~40 basis points to ~22% (quarter); full-year Mexico adjusted EBITDA margin reported at 20.4%, driven by distribution efficiencies, productivity gains and disciplined cost control.
North America productivity and margin recovery
Despite a soft consumption environment, North America delivered a Q4 EBITDA margin expansion of 330 basis points to 9.2% (Q4) and full-year margin expansion of ~60 basis points to 9.0%, driven by transformation productivity (manufacturing, logistics, admin) and improved revenue growth management; market-share gains reported in buns & rolls, mainstream bread and salty snacks.
EAA (Europe, Asia & Africa) strong growth and margin expansion
EAA sales (ex-FX) increased 17.8% in the quarter to an all-time high; adjusted EBITDA margin expanded by ~420 basis points in the quarter to a double-digit Q4 margin of 13.8%. Management reports a record annual EAA margin (10.8% with ~300 bps annual expansion), supported by organic strength, productivity and accretive acquisitions.
Latin America top-line strength (ex-FX)
Latin America net sales (ex-FX) grew 15.4% in Q4 to a record quarter, aided by the acquisition of Wickbold in Brazil (Oct 2025) which expands market presence and synergy potential.
Productivity, innovation and innovation-rate
Company captured record productivity benefits (notably in North America); innovation rate now exceeds 12%, with new product launches (e.g., Sara Lee half loaves, Thomas Protein bagels) aimed at evolving consumer needs.
Capital allocation and balance sheet actions
CapEx for 2025 was $1.2 billion (below prior year and original guidance of $1.3–1.4B); MXN 5.6 billion returned via dividends and buybacks; total debt closed at MXN 154 billion while net debt/adjusted EBITDA improved 0.2x to 2.7x; successfully issued MXN 12 billion in bonds with MXN 19 billion demand.
ESG and sustainability milestones
Key ESG achievements in 2025: 98% of bread/buns/breakfast portfolio deliver positive nutrition; ~48% of sales meet/exceed a 3.5-star Health Star Rating benchmark; 100% reuse of treated water vs 2020 baseline; >500,000 hectares under sustainable agriculture practices; 99% recyclable packaging; >40,000 electric vehicles in fleet electrification efforts.
Guidance and outlook for 2026 (organic)
Excluding FX, management expects 2026 sales to increase in the low- to mid-single-digit range driven by growth across regions in local currency and a slight adjusted EBITDA margin expansion driven by operational leverage and efficiencies; CapEx guidance set at $1.2–1.4 billion for 2026.