HeyMax is a Singapore-based loyalty and travel rewards platform that accelerates and unifies loyalty and travel rewards through a flagship currency called Max Miles, enabling consumers to earn and redeem value across brands, cards, airlines, and hotels.
The company offers features like FlyAnywhere and Card Maximiser, partners with over 800 merchants and more than 30 airline and hotel programs, and focuses on simplifying cross-border earning and redemption across the Asia-Pacific travel and loyalty market.