Canaccord analyst David Hynes raised the firm’s price target on Zeta Global (ZETA) to $30 from $28 and keeps a Buy rating on the shares. The firm noted they announced its intention to acquire the enterprise software assets of Marigold for up to $325M in cash and stock, which is a transaction that works out to be less than 2x EV/R and less than 10x EV/EBITDA on the anticipated C2026 financial contribution. Canaccord said they see clear strategic rationale for the acquisition.
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