YY Group (YYGH) announced that it has added a Chief Product Officer role to its executive team and appointed Eli Yu, an experienced product and technology leader, to the position. The establishment of the CPO role reflects the company’s commitment to accelerating product innovation and driving global growth and expansion. Yu will oversee end-to-end product strategy, design, development, and lifecycle management, leading cross-functional teams to tighten alignment between market needs and product capabilities and elevate the company’s ability to deliver differentiated, high-quality digital solutions to users and partners.
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