Yubico appoints Poupak Modirassari Enbom as CMO

Yubico (YUBCF) announced the appointment of Poupak Enbom as Chief Marketing Officer. At Yubico, Enbom will lead the company’s global marketing and business development organizations, aligning strategy, leverage sales and execution to accelerate demand and grow revenue. As a core part of its go-to-market strategy, she’ll focus on strengthening executive engagement and advancing Yubico’s leadership in hardware-backed authentication and passwordless adoption: to protect our digital world from AI-Powered Adversary-in-the-Middle Phishing.