As previously reported, Wedbush downgraded Nintendo (NTDOY) to Neutral from Outperform as shares have reached its price target of 14,000 yen, which the firm believes fully prices in the best-case scenario of hardware and software unit sales over the next several quarters. Uncertainty remains as Nintendo faces uncertain consumer dynamics over the holiday period, with tariffs driving a much higher console price point, fluctuating foreign currency translation dynamics, and a changing supply and demand landscape, Wedbush argues. With Vietnamese goods facing a 20% tariff, the firm expects Nintendo to raise prices across its accessories and some games to pass through tariff-related costs to U.S. consumers.
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