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Waldencast initiated with a Buy at Alliance Global Partners

Alliance Global Partners analyst Aaron Grey initiated coverage of Waldencast (WALD) with a Buy rating and $5 price target The company aims to become a multi-brand beauty and wellness company, which today consists of its Milk Makeup brand and Obagi, the analyst tells investors in a research note. The firm says both brands offer “robust” growth and margins, which should continue in 2025. It views Waldencast as an “appealing investment proposition with potential for multiple re-rating by the end of year.”

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