Vipshop reports Q2 EPS $2.83

Reports Q2 revenue $3.32B. The number of active customers for Q2 was 43.5M, compared with 44.3M in the prior year period. Total orders for the second quarter of 2025 were 193M, compared with 197.8M in the prior year period. Eric Shen, chairman and CEO of Vipshop (VIPS), stated, “Our business trajectory showed stabilization as we acted swiftly to revive customer activity and sales momentum. Total GMV has returned to growth, driven by solid performance in apparel categories and double-digit growth in Super VIP members. Anchored by our vision of discount retail for brands, we have implemented changes within our organization to enhance the self-reinforcing flywheel across merchandising, operations and customer engagement. With our scale, strategic clarity and merchandising strength, we are executing with confidence on our path to long-term success.”