Vera Bradley, Radio City Rockettes announce holiday partnership

Vera Bradley (VRA) announced a special partnership celebrating the Radio City Rockettes, and Vera Bradley’s Original 100 Handbag. Launching as part of Vera Bradley’s 2025 winter collection, the Original 100 Handbag is named after its original style number and inspired by the quilted duffels co-founder Barbara Bradley Baekgaard made for her daughters while they were in college. The bag is now being reissued in a mix of beloved archival patterns and fresh new prints. To celebrate the partnership, the Rockettes will be featured with the Original 100 Handbag across Vera Bradley’s social channels throughout the holiday season, honoring both their centennial and Vera Bradley’s legacy of style and heritage.