V F Corp put volume heavy and directionally bearish

Bearish flow noted in V F Corp with 6,076 puts trading, or 1.7x expected. Most active are 1/31 weekly 22 puts and Mar-25 20 puts, with total volume in those strikes near 3,900 contracts. The Put/Call Ratio is 1.74, while ATM IV is up over 2 points on the day. Earnings are expected on January 29th.