Goldman Sachs lowered the firm’s price target on Universal Display (OLED) to $135 from $158 and keeps a Buy rating on the shares ahead of its Q1 results next week. Given weaker smartphone unit trends broadly to start 2026, the firm expects investor focus to center on the company’s ability to navigate this backdrop with a combination of what appears to be conservative revenue guidance for 2026, a mix skew that is highly concentrated in high-end and midrange phones where memory costs appear to be less impactful in overall BoM, and potential for growth in categories like foldables and TVs this year that could provide offsets, the analyst tells investors in a research note.
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