Stagwell’s The Harris Poll launches QuestRQ platform

The Harris Poll announced the launch of Harris QuestRQ, a next-generation reputation system for modern business, communications, and marketing leaders. Harris QuestRQ’s always-on corporate pulsing system connects live firm reputation metrics to over three decades of trended proprietary corporate ranking data from The Harris Poll’s Reputation Quotient framework and its live HarrisQuest brand tracking platform within The Marketing Cloud. Together, firms now can measure their reputation live in society, beyond their category; and against their own history. And critically, corporate reputation movements captured in the moment can be linked to over seventy-five metrics of brand health delivering continuous, globally scalable reputation intelligence.