Stagwell (STGW) announced the acquisition of JetFuel, an experiential marketing services agency that accelerates brand awareness through experiences, content and conversations. JetFuel will become a subsidiary of Stagwell’s integrated experiential agency TEAM. Launched in 2016 and headquartered in New York City, JetFuel has progressively grown both its client base and capabilities to become a top independent agency renowned for its expertise in live brand experiences, retail and shopper marketing, digital content and sponsorship activations. The addition of JetFuel follows Stagwell’s acquisitions of Gold Rabbit Sports and ADK GLOBAL earlier this year, and a total of 11 acquisitions throughout 2024. Kidron Capital Securities acted as the financial advisor to JetFuel for this transaction.
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