Sprinklr announces next-wave of AI-native customer experiences in Spring ’26

Sprinklr (CXM) announced the Spring ’26 Release – a major advancement in AI-powered insights, marketing automation, service intelligence, and platform governance. “With the Spring ’26 Release, we’re taking a major step forward in how enterprises drive outcomes with AI,” said Karthik Suri, Chief Product and Corporate Strategy Officer at Sprinklr. “As AI Agents resolve more customer issues autonomously, we’re giving teams the transparent, test-backed validation they need to trust and scale them. Paired with a more intuitive AI+ Studio and smarter copilots across the Sprinklr suite, these advancements help brands turn automation into measurable impact – and ultimately into more seamless, personalized moments of customer delight.”