Sport Beach, Boardroom announce strategic partnership

Sport Beach and Boardroom, Kevin Durant and Rich Kleiman’s media brand, announced a strategic partnership. Following a successful collaboration at the U.S. Open, the partnership will make its official debut in Cannes with a VIP Boardroom space at Sport Beach during the week of the Festival. Leveraging Sport Beach’s audience of elite athletes and marketing executives, Boardroom will bring its Boardroom Brunch to Sport Beach, along with hosting an always-on premium space for networking and meetings for VIP attendees. Sport Beach was launched in 2022 at the Cannes Lions Festival of Creativity by Stagwell (STGW)