Solowin (AXG) announced a partnership with Taobao Shangou, a subsidiary of Alibaba Group (BABA) and Hangzhou Bossen, to implement an innovative model integrating “high-quality carbon assets + consumer platform incentives + on-chain carbon credit circulation.” This initiative establishes a replicable pathway for scaling carbon assets applications and advancing inclusive carbon reduction. Within the partnership framework, Hangzhou Bossen supplies high-quality carbon assets to Alibaba Group’s food delivery platform, Taobao Shangou, where carbon benefits are embedded into the platform’s incentive system. Through AXG’s Ferion system, these benefits are then allocated to Taobao Shangou users as rewards based on their carbon reduction behaviors, such as opting for green delivery or making low-carbon product choices, thereby encouraging consumers to participate in emission reduction through everyday consumption.
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