Smart for Life announced that it has appointed Jessica Walters as the Company’s new Chief Marketing Officer, CMO. Walter’s appointment as CMO is believed by management to position Smart for Life for long term growth and utilize the Company’s IP from its acquisitions to increase sales opportunities across its portfolio. “Our appointment of Jessica Walters as CMO represents a strategic effort to broaden our reach and strengthen our position in the Health and Wellness industry,” stated Darren Minton, CEO of Smart for Life. “Ms. Walters is a highly seasoned digital marketing executive who has provided comprehensive consulting services for a broad range of companies in various industries prior to her appointment. Her mandate at Smart for Life includes utilizing the core IP from our acquisitions and various marketing platforms to enhance our sales capabilities.”
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