Similarweb acquires The Search Monitor, terms undisclosed

Similarweb (SMWB) announced the acquisition of The Search Monitor. “We are thrilled to welcome The Search Monitor to Similarweb,” said Or Offer, CEO and founder of Similarweb. “Their technology and domain expertise in paid search and affiliate compliance complement our platform perfectly, helping us deliver even greater value to marketers who rely on accurate, real-time insights to drive results. This acquisition is another important step in our mission to make digital data more actionable, operational, and indispensable.”