SharkNinja (SN) announced the appointment of Michelle Crossan-Matos as chief growth officer, or CGO, a newly created executive role focused on deepening the company’s consumer-first approach while building and enabling the execution of SharkNinja’s roadmap for growth. In this role, Crossan-Matos will serve as a member of the executive leadership team, reporting directly to the CEO. Most recently, she served as chief marketing officer at Ulta Beauty (ULTA).
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