RumbleON to rebrand as RideNow Group

RumbleOn (RMBL) announced this week that it is rebranding as RideNow Group (RDNW), with a new ticker symbol “RDNW.” The move is part of a package of changes announced in conjunction with its earnings report for the second quarter ended June 30, 2025, which includes the relocation of the company’s headquarters, the rollout of a new business framework and expanded support for the company’s 54 powersports dealerships. The name and ticker symbol will officially change on Wednesday, August 13. Also announced this week, the headquarters for RideNow Group will move from Irving, Texas to Chandler, Arizona, to offices in the company’s flagship store. The move consolidates leadership and support functions in one location, reinforcing the company’s “one team” approach to corporate and store operations.