Roblox Corporation (RBLX) announced the launch of its new licensing platform, including the Roblox License Manager and Licenses catalog. This framework unlocks game and interactive media licensing at scale, enabling IP holders to self-serve through Roblox’s global creator community, and seamlessly integrate popular IP into games and experiences, Roblox said in a statement. Roblox is launching the License Manager and Licenses catalog with four initial partners, offering seven initial IP titles for eligible creators, and two more coming soon: Netflix (NFLX) is extending its series, starting with Stranger Things and Squid Game, on Roblox. Lionsgate (LION) is bringing franchises like Twilight, Saw, Divergent, and Now You See Me to Roblox.
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