Reliance Global expands into crypto, blockchain-enabled insurance-linked assets

Reliance Global (RELI) Group Board of Directors has approved its strategic expansion into the digital asset and blockchain sector. As part of this initiative, the Company plans to build a diversified portfolio comprising leading cryptocurrencies, such as Bitcoin, Ethereum, and Solana. In accordance with the Company’s new digital asset treasury strategy, the Company plans to purchase up to $60M in digital assets in the first phase, followed by up to an additional $60M, totaling an aggregate of up to $120M, to be managed by the Company’s newly formed Crypto Advisory Board, and subject to market and other conditions. This initiative builds on Reliance’s extensive experience at the intersection of insurance, fintech, and artificial intelligence, including the success of the Company’s proprietary RELI Exchange platform. RELI Exchange is a B2B InsurTech platform and agency partner network that combines the low barriers to entry of an agency network with state-of-the-art technology, built on the AI and data mining backbone of 5MinuteInsure.com. Leveraging these proven AI-driven capabilities and the Company’s new digital-asset treasury strategy, Reliance is additionally exploring opportunities to tokenize insurance-linked assets in ways not previously accessible to institutional and other investors. The Company believes this innovation could open the door to a new investment class that has historically been unavailable, bringing greater transparency, liquidity, and efficiency to the insurance-linked marketplace. In connection with the new strategy, the Board of Directors has approved the formation of a new Crypto Advisory Board. The CAB will manage, oversee and advise management and the Board of Directors on the ongoing development of the Company’s digital-asset treasury strategy and related digital asset initiatives.