Reborn Coffee (REBN) announced the signing of a $1M exclusive licensing agreement with Reborn Korea to develop and operate Reborn Coffee retail locations throughout South Korea. Under the terms of the agreement, Reborn Korea will oversee all store development, operations, and local brand growth, bringing Reborn Coffee’s specialty offerings to the South Korean market. The partnership will also introduce Reborn’s signature cold brew and cafe menu, while adapting to Korean consumer trends and preferences. “We are excited to partner with a strong regional team to introduce Reborn Coffee to the vibrant and influential South Korean market,” said Jay Kim, CEO of Reborn Coffee. “This marks a significant milestone in our global strategy as we continue to build a high-quality coffee experience in key international regions.”
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