reAlpha (AIRE) announced the launch of its internal AI-powered engagement assistant, a multi-agent system designed to handle top-of-the-funnel lead qualification, appointment booking, and other pre-application workflows. “Our internal AI-Powered Engagement Assistant is about enabling our people, not replacing them,” said Jamie Cavanaugh, CEO of reAlpha Mortgage. “By automating early interactions, we aim to help ensure that every lead receives timely attention while giving loan officers more capacity to connect directly with borrowers who are ready to move forward. We expect this to lead to faster appointments, less manual work, and an improved experience for both our team and our customers.”
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