Purple Innovation reports Q4 EPS (3c), consensus (5c)

Reports Q4 revenue $140.7M, consensus $139.81M. “2025 marked an important inflection point for Purple,” said Rob DeMartini, CEO of Purple Innovation (PRPL). “In Q4, we delivered revenue growth of approximately 9%, delivered gross profit expansion, and generated $8.8M in adjusted EBITDA. We also finished the year profitable on an adjusted EBITDA basis, a significant milestone that reflects the structural improvements we have made across the business. Over the past year, we strengthened our foundation through disciplined cost actions and manufacturing consolidation, while reinforcing our premium positioning. Rejuvenate 2.0 continued to outperform, our expanded Mattress Firm partnership and Costco programs drove meaningful wholesale growth, and our showroom fleet delivered improved profitability. As we enter 2026, we are operating from a stronger margin profile and a more efficient cost structure, supported by what we believe is a clear and disciplined strategy to scale profitably.”