Citi analyst Filippo Falorni raised the firm’s price target on PepsiCo (PEP) to $170 from $165 and keeps a Buy rating on the shares. The firm adjusted targets in the beverages, household and personal care sector as part of its 2026 outlook. Citi is shifting from a bullish stance on the non-alcoholic beverage space throughout 2025 toward favoring the household and personal care names. It sees improving fundamentals for the group due to the cycling of inventory destocking and easier consumption compares.
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