Noveon Magnetics announced a multi-year supply agreement with General Motors (GM) to deliver rare earth magnets to support a wide range of GM vehicle components. Noveon started production immediately and magnet deliveries began in July 2025. The deal marks another major milestone to building a resilient domestic supply chain to support the future of American automotive manufacturing. Under the agreement, Noveon is delivering rare earth magnets to support GM’s full-size SUVs and trucks.
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