RBC Capital initiated coverage of NIQ (NIQ) with an Outperform rating and $24 price target The company provides brands, retailers, and other clients with a holistic view of consumer shopping behavior to drive mission-critical strategic and operational decisions and is seen as a global leader in measuring, analyzing, and predicting consumer behavior, the analyst tells investors in a research note. NIQ is also led by a revamped and seasoned management team, and RBC sees a solid execution runway for continued operational improvements, driving mid-single-digit revenue growth over the mid-term, the firm added.
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