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Mattel, TKO Group’s WWE announce multi-year extension of global licensing pact

Mattel (MAT) and WWE, part of TKO Group (TKO), announced a multi-year extension to their global licensing agreement which sees Mattel continue to produce a wide range of WWE products including action figures and accessories, playsets, roleplay items, vehicles, and vehicle accessories. “Our longstanding partnership with WWE has resulted in some of the most celebrated action figures in the industry. As we extend this agreement, we are committed to delivering authentic, high-quality products that capture the energy and larger-than-life personalities of WWE for fans across the globe,” said Josh Silverman, Chief Franchise Officer at Mattel.

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