Mattel, Nintendo announce launch of Little People My Mario

Mattel’s (MAT) Fisher-Price and Nintendo (NTDOY) unveiled Little People My Mario, a “toddler sized adventure that brings the characters, movements and excitement of Super Mario to the youngest fans,” the company said. “Super Mario has been loved by generations, just like Little People,” said Brian Fitzharris, Senior Vice President & General Manager, Fisher-Price. “Bringing these two worlds together lets parents share something they love from their childhood, while introducing toddlers to Mario through play designed just for them. It’s the best of both worlds!”