Wells Fargo initiated coverage of Mattel (MAT) with an Overweight rating and $19 price target While 2026 being an investment year is “disappointing,” the firm sees an attractive risk/reward at a low multiple as it argues that the deck looks cleared, with possible upside catalysts in KPop, a strong content slate, and call options in film and mobile games.
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Read More on MAT:
- Mattel price target lowered to $28 from $30 at UBS
- Mattel initiated with a Neutral at BNP Paribas
- Mattel Warns of Rising Business Risks as It Integrates AI Amid Evolving Regulatory and Ethical Standards
- Mattel price target raised to $18 from $16 at Goldman Sachs
- Game On: Circana projects U.S. game spending up 3% in 2026
