Match’s Tinder bets Gen Z daters would prefer to be offline, Bloomberg says

Match Group’s (MTCH) Tinder is betting Gen Z daters would prefer to be offline, introducing in-person events two months ago to steer users toward actual dates, Samantha Kelly of Bloomberg reports. At its latest pickleball event, the space hit capacity and those lucky enough to participate were teamed up with potential matches. CEO Spencer Rascoff said he is working on changing perceptions of the brand with new AI features and, so far, it seems to be working.