Manchester City has extended a partnership with Puma (PUMSY), which sets a kit manufacturer record for a $135M, according to a source familiar with the transaction, Sportico reports. The source says that the deal is for longer than 10 years, making it worth a minimum of $1.5B for the first 11 years. Manchester United’s (MANU) $122M deal with Adidas (ADDYY) signed in 2023 was the previous record EPL kit deal, the report notes.
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