Lulu’s Fashion Lounge appoints Heidi Crane as fractional CFO

Lulu’s Fashion Lounge (LVLU) Holdings announced the appointment of Heidi Crane as its fractional CFO, effective yesterday, October 13, 2025. Ms. Crane will lead the Company’s financial strategy with a focus on accelerating growth momentum, improving operational efficiencies and driving long-term shareholder value. She has led finance teams at FightCamp, BH Cosmetics, and Techstyle Fashion Group, and previously held roles at Diageo PLC, Dole Food Company, and Ernst & Young