Lovesac is a ‘unique secular growth story’, says Maxim

Maxim keeps a Buy rating and $38 price target on Lovesac (LOVE) but calls the company a “unique secular growth story” after its first analyst day event yesterday. The company has showcased its ability to develop multiple product platforms and acquire customers via a robust omni-channel strategy, the analyst tells investors in a research note. Lovesac has also emphasized its Customer Acquisition Engines, highlighting its proven strategies to drive engagement, repeat purchases, and household penetration, the firm adds.