La Rosa Holdings announces strategic collaboration with Lofty

La Rosa announced the successful implementation of its strategic collaboration with Lofty, an AI-powered productivity platform that aims to enhance agent performance and accelerates business growth. The platform supports La Rosa’s network of over 2,700 agents while advancing the Company’s ongoing national expansion strategy. Joe La Rosa, CEO of La Rosa, commented, “Our collaboration with Lofty reflects our commitment to empowering agents through cutting-edge technology that aims to enhance productivity, streamline client engagement, and accelerate business growth. Since its rollout, Lofty has demonstrated strong adoption across our agent network, validating its product-market fit while also generating a new, high-margin recurring revenue stream for La Rosa. This subscription-based model adds meaningful diversification to our revenue profile and aligns with our broader goal of building long-term, scalable value for our stakeholders.”