Krispy Kreme expand into the Netherlands

Krispy Kreme (DNUT) “announced an agreement with Jafa Holding BV to bring Krispy Kreme to the Netherlands, with the country’s first shop expected to open in late 2026. The expansion marks a significant milestone as the Company continues to grow globally through its capital-light franchise model. The first Netherlands Hot Light Theater Shop will feature the brand’s iconic Hot Light experience and serve as both a retail location and a production hub, anchoring a broader phased expansion across the country. The Company expects approximately 30 locations to open over the next five years. Looking ahead, the Company expects to open at least 100 shops globally and three to four new international markets this year, including the Netherlands, as it continues to work with experienced franchise operators to bring the joy that is Krispy Kreme to more people in more places around the world.”