Iron Mountain (IRM) and McLaren Racing announced the company as an official partner of the McLaren Formula 1 Team. Iron Mountain will play a role in McLaren Racing’s digital heritage transformation journey. Its AI-enabled digital platform will help to activate McLaren’s archives. The partnership begins from the 2025 United States Grand Prix, when Iron Mountain branding will feature on both McLaren Formula 1 Team race cars, with additional branding touchpoints throughout the 2025 season and beyond.
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