Instacart now integrated with Google Gemini

Instacart (CART) announced that it is now integrated with Gemini, Google’s (GOOGL) AI assistant, making us the first grocery partner on the Gemini platform. Users can connect their Instacart account within Gemini and build a real, shoppable grocery cart through natural conversation, then head to Instacart to place their order for delivery or pickup, the company said. “For years, Instacart has been building the intelligence layer for grocery – the data infrastructure, personalization, localization, and fulfillment connectivity that transforms everyday intent into groceries delivered,” Instacart said. “When a customer links their Instacart account through Gemini, they unlock personalized results based on how they shop: their usual brands, dietary needs, preferred substitutions, and local store. The more you shop with Instacart, the smarter our intelligence layer gets for you, surfacing the right products, flagging the right replacements, and helping you discover things that fit your household’s needs. We built this infrastructure to meet customers wherever the grocery journey begins – with a recipe, a weekly meal plan, a pantry restock, or for some, in a conversation with an AI assistant. Whatever the starting point, Instacart’s intelligence layer is what makes the grocery experience actually work, translating natural language input into a real, shoppable cart that is accurate, local, and built around how you shop.”