Instacart (CART) introduced Smart Shop, which leverages cutting-edge generative AI and machine learning to create a more personalized grocery shopping experience. With Smart Shop, Instacart is making online grocery shopping more intuitive by analyzing customer habits and dietary preferences to surface the most relevant products faster. In addition to Smart Shop, Instacart unveiled new AI-powered Health Tags, which provide detailed and transparent nutritional information across the catalog, and Inspiration Pages, curated destinations within the Instacart experience featuring expert-backed health recommendations and shoppable recipes. The first Inspiration Page was developed in collaboration with the American Diabetes Association and features evidence-based nutrition guidance and diabetes-friendly grocery and recipe recommendations. Launched to coincide with National Nutrition Month, these offerings make it easier for consumers to discover relevant products based on their unique health and lifestyle preferences on Instacart.
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