Reports Q2 revenue C$33.2M vs. C$28.3M last year. “We reported strong total revenue growth of more than 17% year-over-year during the second quarter,” said Tal Hayek, Co-Founder and Chief Executive Officer of illumin. “This was due to the substantial boost from illumin’s distinct self-serve journey advertising platform. The ongoing enhancement of illumin remains a priority, and we anticipate expanding our groundbreaking technological platform with compelling new features in the upcoming period, including the incorporation of Digital Out-of-Home. We continued to scale up our illumin growth engine by adding 51 new self-serve logos in the quarter, which represented a 54% sequential increase in new logos added. We also performed 178 demos in the second quarter, a 27% sequential increase. Importantly, customer satisfaction with illumin continues to remain very high and our self-serve demo pipeline continues to expand rapidly. As mentioned last quarter, we continue to focus our efforts on signing long-term self-serve contracts, with guaranteed revenue minimums and terms greater than one year. This has garnered some early success with an increasing number of these types of illumin self-serve contracts. We believe this approach will provide us with increasing revenue visibility into the future.”
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