iHeartMedia names Lisa Coffey chief business officer

iHeartMedia (IHRT) announced that Lisa Coffey has joined the company in the newly-created role of chief business officer. In this new role Coffey will oversee the development, implementation and revenue from iHeart’s new Advanced Advertising Products and platforms, including programmatic solutions for broadcast radio. She will report directly to Bob Pittman, iHeart’s chairman and CEO, and Rich Bressler, iHeart’s president, COO and CFO. She joins iHeart from her position as global chief revenue officer at LoopMe, where she directed global revenue, partnerships and growth strategies.