HF Foods Group rebrands, launches e-commerce platform

HF Foods Group (HFFG) announced the launch of a new e-commerce platform. Paired with the launch, HF Foods also debuted a new company logo and tagline that will update on the Company’s website and other applications in the coming weeks. HF Foods will roll out access to this new platform to selective customers over the coming months. It will enable restaurant employees and owners to directly purchase HF Foods’ specialty products using the same delivery infrastructure already serving their restaurants. This model leverages HF Foods’ established global network of suppliers and robust distribution infrastructure to offer a cost-efficient channel in a digital experience.