Heineken (HEINY) announced the start of the first up to circa EUR 375M tranche of its up to circa EUR 750M two-year share buyback program. Heineken Holding N.V. will use the proceeds of its pro rata participation in the Heineken N.V. share buyback program to repurchase, on a daily basis, a number of Heineken Holding N.V shares equal to the number of Heineken N.V. shares that Heineken Holding N.V. will sell to Heineken N.V.
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