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Harley-Davidson appoints Artie Starrs as CEO

Harley-Davidson (HOG) announced that its Board of Directors has appointed Artie Starrs as President and CEO, effective October. Artie joins Harley-Davidson from Topgolf Callaway Brands, where he served as CEO of the Topgolf International, subsidiary. As CEO of Topgolf, Starrs was responsible for delivering on the overall vision and growth of the brand and establishing it as one of the premier sports entertainment companies in the world. He managed a portfolio of over 100 global recreational venues with over 30,000 employees, with a track record of driving growth and financial performance. Between 2013 and 2021, Starrs held leadership roles at Yum! Brands’ subsidiary, Pizza Hut, most recently as Global CEO. During his time at Pizza Hut, Starrs led the brand to over 18,000+ locations across 110 countries. Prior to this role, he was President of Pizza Hut U.S. and before joining Yum! Brands (YUM), he served as CFO for Rave Cinemas. Starrs began his career as an investment banker at Wasserstein Perella.

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